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Find Success with the Right Digital Transformation Framework

Written by Daniel Strain | 02-May-2023 15:19:29

What Is Digital Transformation?

Digital transformation is the integration of digital technology across every area of the business, which ultimately changes the way you deliver your services and how you provide value for your customers. It also leads to a sharp shift in organisational structure and culture.

Digital transformation will help you prepare for the future and comes with many benefits, such as:

  • Saving on costs: One of the most important factors for businesses is cost. Being cost-effective is essential to business, and digital transformation allows you to do just that. With the right digital transformation strategy, you can streamline your processes, significantly reduce your overheads, and boost your team's efficiency and productivity.

  • Stay safe and secure: Cyber criminals are becoming increasingly clever and innovative, so your organisation’s cyber security has never been more important. It’s easy to assume that digital tools aren’t as secure as traditional technology, but that’s not actually the case. Modern technology comes with the latest security standards, which means it’s safer to use than legacy technology. Additional tools such as Mobile Device Management, cyber security training and anti-virus software also enable you to fortify your organisation’s sensitive information, data and files against malicious threats.

  • Enhance productivity: Your team’s productivity can make or break your profitability, and given the mass adoption of flexible working models, this can be a real challenge for businesses. Adopting tools like SharePoint and Microsoft Teams are ideal for hybrid and remote workplaces and help your team efficiently work and collaborate no matter their location.

  • Communication is key: It’s crucial for your business's success that employees can communicate freely wherever regardless of where they are. Digital transformation enables the rollout of new tools that allow them to stay connected, take meetings and make calls, whether in the office or at home.

Build Your Digital Transformation Framework Around Culture

Technology is one part of the coin, but it’s also important to consider your needs as a business as well as your culture. The best tools in the world will fail in an environment resistant to change. Digital transformation is a process that affects every single person in your organisation.

To succeed, you need a digital transformation framework based on what your team needs to execute their day-to-day work more efficiently, and it needs to be driven by motivated leaders.

Overcoming Resistance

As with any change, you’ll always be met with some resistance, and you likely know who those people will be. For example, you may have someone using the same technology and processes since the dawn of time, and they don’t see why they should change how they do things. So, what should you do?

When rolling out your digital transformation strategy, start with the messaging. Tell your team what you’re planning to do and explain why; be prepared to answer questions. A one-size-fits-all approach is rarely successful, so adjust how you communicate based on who you’re talking to and how receptive they will be to this change. That way, you’re more likely to be successful. For more advice on navigating major tech changes in your business, check out this article!

Digital transformation starts with culture, so make sure your team is on board.